Karen Bordner

Hi I'm Karen Bordner and I'm happy to talk to you about your real estate problem and turn it into a solution.

Karen Bordner's Bio:

Karen Bordner's Experience:

• Secretary of the Board at Uhambo | USA

  2012 - 2014

• National Account Manager at Simon & Schuster

  June 2003 - June 2009

  Corporate entrepreneurship position of high-profile sales, business development, and strategic account management within division of leading publisher of general interest audio books. Multi-channel account base covered warehouse clubs, mass merchants, wholesale/distributors, retail, and Internet. • Grew territory 71% between 2003–2008 by leveraging account relationships, increasing market penetration & sales cycles, creating differentiated account marketing plans, and resolving operational issues. • Increased sales at Amazon.com 169%, including 207% growth in language learning program sales using SEO techniques, long tail, and continuous front-list promotions 2006-2007. • Selected for Presidents’ Award Winner as Employee of the Year in 2005; achieved 63% sales growth in territory. Created first audio promotion with Wal-Mart, and increased total territory sales $5 million. Developed company's first audio language program assortments for Costco Wholesale. • Winner of Making the Year Contest 2005, developing fourth quarter promotions worth additional $1 million, with nearly $300,000 added billing for 2006. • Created audio category management plan for Wal-Mart to implement in 2007. Created category management plan for Hastings Entertainment Fall 2003; resulted in 85% gross sales increases and 161% net sales increases for 2004. • Launched audio test market with national office supply retailer 2004. • Led digital integration strategy for audio division and accounts. • Selected for internal cross-functional task force to develop company’s web-based sales forecasting system.

• National Account Manager at Simon & Schuster

  2003 - 2009

  Generated new business, developed specialty markets and opened new sales channels, managing accounts with Walmart, Costco, Amazon, Target, Best Buy, Sam's Club and other Fortune 100 retailers. Managed $1.5M budget. Drove Double - Digit Territory Growth in First Year. Simon and Schuster sought increased market share for product line. Developed strategic sales plans and effective promotions, nurturing key account relationships and growing territory 63% with sales of $5 million. Named Employee of the Year. Developed Successful Promotion, Closing Revenue Gap. Simon and Schuster faced revenue gap at year's end. Created first-of-its kind Costco promotion, increasing revenues $1.3 million. Recognized with the Making of the Year Award. Improved Search Rankings, Boosting Sales. Simon and Schuster's Pimsleur language learning product line was not searching well on Amazon.com. Assessed situation, enhancing brand messaging and developing re-launch and ongoing promotional strategies. Improved search status, growing overall sales 200% to $2.3 million

• Sales & Marketing Manager Domestic & International at Sounds True

  January 2000 - January 2002

  Fast-paced sales and marketing management position with emphasis on domestic and international distribution channel management/expansion and new product sales and marketing for growth orientated independent multi-media company. Distribution channels covered mainstream book, music, and multi-media industries, and non-traditional, specialty retail, grocery, lifestyle/LOHAS markets. • Increased sales at key international distributor 120% in five months by reviewing international supply chain operations and making changes in order process management, inventory, and internal and external operations. • Introduced spoken word audio titles into mainstream music distribution channel, resulting in over $100,000 or 25% in additional revenue in one year. • Created yearly sales increases of 565%, 250%, and 1600% at two national distributors and key specialty wholesaler respectively by implementing consistent marketing programs, promotional strategies, and client presentations.

• Sales & Marketing Manager / Domestic & International Accounts at Sounds True

  2000 - 2002

  Led distribution channel expansion, new product development, catalog sales and line extensions, with emphasis on LOHAS markets. Managed key national accounts like Virgin Music, Barnes & Noble, Whole Foods, Best Buy, national distributors, international wholesale and distributors, and field sales. Improved Fulfillment Rates and Increased Sales. 55% international distributor fill rates were unacceptably low and negatively impacting sales. Reviewed account orders, inventory and supply chain operations. Working with accounts and internally changed ordering processes, raising fill rates to 98% and sales 120% in 5 months.

• National / International Sales & Marketing Director at F2 Entertainment

  January 1998 - August 2000

  Key management member for startup independent record label group responsible for creating sales operations & processes, developing and managing national and international distribution network, new product development and launch, corporate branding, sales and marketing campaigns, artist and distributor negotiations, and investor relations. • Opened international markets by signing licensing deals in Japan, Southeast Asia, Europe, and UK. • Developed new product line with releases for specialty and lifestyle markets generating an additional revenue stream in non-traditional music, specialty retail, grocery, and gift store market distribution.

• Sales & Marketing Director / Domestic & International Accounts at F2 Entertainment

  1998 - 2000

  Created sales operations processes, managing product launches, advertising budgets, contracts, wholesaler and distributor relationships, licensing and new media strategies. Managed staff of 10. Opened International Revenue Stream with New Product Line. F2 Entertainment was plagued with slow paying distributor and poor cash flow. Devised new product line for speciality market markets, building rapport with international accounts. Signed licensing agreements in Japan, Europe, Southeast Asia, and the UK increasing revenues 25%.

• Midwest Regional Sales Manager at Allegro Media Group

  February 1997 - December 1997

  Planned and managed all business development for multi-genre growth oriented independent music distributor. o Grew sales at key national wholesaler 1300% in six months by increasing operational efficiencies, database cleanups, and developing consistent marketing programs.

• Midwest Regional Sales Manager at Allegro Media Group

  February 1997 - December 1997

  Planned and managed all business development for multi-genre growth oriented independent music distributor. • Grew sales at key national wholesaler 1300% in six months by increasing operational efficiencies, database cleanups, and developing consistent marketing programs.

• District Promotions & Marketing Manager at Media Play

  1995 - 1997

  Managed merchandising, branding, and marketing efforts at startup book, music, video, software superstore. Responsible for store openings, training district promotion managers, grand openings, regional event management, selling retail positioning campaigns, and creating district marketing efforts & in-store events. o Established relationships with book, media, music, video, software sales and marketing representatives increasing opportunities for advertising, promotional activities and events. o Responsible for cafe management, district wide beverage and food distribution deals, monthly cafe food/beverage specials, cafe promotion & events and local pro and college sports team apparel licensing and sponsorships.

• District Promotions & Marketing Manager at Media Play

  1995 - 1997

  Managed merchandising, branding, and marketing efforts at startup book, music, video, software superstore. Responsible for store openings, training district promotion managers, grand openings, regional event management, selling retail positioning campaigns, and creating district marketing efforts & in-store events. • Established relationships with book, media, music, video, software sales and marketing representatives increasing opportunities for advertising, promotional activities and events. • Responsible for café management, district wide beverage and food distribution deals, monthly café food/beverage specials, and café promotion & events.

• Regional Marketing Manager / Sales at Capitol - EMI Music Group

  1988 - 1994

  Recruited to fast-paced, dynamic marketing position to re-build field and in-house marketing department for a $70 million sales region. Focused on hiring, training, development, and teambuilding marketing department with sales team. Directed planning, staffing, budgeting, cost reductions, and B2B & B2C marketing campaigns. o Transitioned marketing team to sales and customer-driven business unit to drive growth and market expansion. o Developed retail store and event marketing, coordinated artist-in-store appearances, designed event and artist related promotional items, and established regional and local marketing priorities. o Acted as liaison between home office, labels, artist management, regional field staff, in-house marketing team, sales representatives, venues, promoters, media and industry trade associations.

• Regional Marketing Manager / Sales at Capitol - EMI Music Group

  1988 - 1994

  Recruited to fast-paced, dynamic marketing position to re-build marketing department for a $70 million sales region. Focused on hiring, training, development, and teambuilding marketing department with sales team. Directed planning, staffing, budgeting, cost reductions, and B2B & B2C marketing campaigns. • Transitioned marketing team to sales and customer-driven business unit to drive growth and market expansion. • Developed retail store and event marketing, coordinated artist-in-store appearances, designed event and artist related promotional items, and established regional and local marketing priorities. • Acted as liaison between home office, labels, artist management, regional field staff, in-house marketing team, and sales representatives.

• Board Member at Colorado State University Alumni Association

  August 2011

  Alumni Board of Directors represent the voice of Colorado State alumni, provide the University and the Alumni Association with distinguished volunteer leadership, advocacy, and advice. We support the University's strategic plan through the execution of the Alumni Association's strategic plan. Work is conducted through standing and task committees. Sub committee: Student Engagement.

• Advisor to the Board at Project: Return to Work, Inc.

  2001

  Advisor to the Board of Directors and Founder on traditional and new media marketing, brand & business strategies, and fundraising. Representative for R2W at various events, seminars, and workshops. Project: Return to Work, Inc. provides career counseling services to Americans with disabilities interested in returning to the workforce. R2W clients receive continuous support from our caring and personable employment counselors through a process of evaluation, training, and placement. R2W incorporates advanced technologies, methodologies, and a highly accurate online evaluation process to assist clients with finding the jobs they enjoy doing most.

• Co-Founder & Vice President, Director of Marketing at The Special Needs Trust Network

  2009

  SNTN is a private non-profit 501c3 organization, permitted by federal regulation to operate pooled special needs trusts for people with disabilities. We provide financial oversight, guidance and care managment to people living with a diverse array of disabilities. Co-Developer on formation of the non-profit including business and operational structures, mission statement, bylaws, privacy & conflict of interest policies, choosing of investment/private banking partner,1023 filing, business & marketing plan. Responsible for strategic planning and development of integrated marketing plan, brand strategy, content management plan, public relations, web site traffic growth, SEO/SMM analytics, corporate blog, new client acquisition, and community outreach programs. Comprehensive database management and cloud based ERP systems integration.

• Principal at kB Consulting Strategies

  2009

  Develop integrated marketing and sales strategies for growth, entrepreneurial and non-profit enterprises. Provide marketplace analysis, brand and product development, coaching and social media methodology to ensure revenue growth in domestic and international markets.

• Owner at kB Consulting Strategies

  June 2009

  Privately held consulting firm specializing in growth companies & turnarounds, innovative entrepreneurs, social enterprises, and advising creatives. Consulting services include: business and marketing plans, sales team development, social enterprise, B Corporations, non-profit management/board governance, growth planning, marketplace analysis, project management, brand positioning, marketing & sales strategies, SMM/SEO, new product development and launch, and executive coaching.

• President at KD Residential Investments, Inc

  April 2013

  Do you have a problem property? Inherited a property you don't know what to do with? Need to sell fast? Do you want to invest in real estate but don't want to manage a project? We offer solutions for homeowners who need a quick exit strategy and private money investment opportunities for passive real estate investors. Trained in the Fortune Builders systems developed and taught by Than Merrill, Paul & JD Esajian of A&Es Flip this House we do Real Estate Investing the right way with professionalism, integrity, passion, and a commitment to ongoing personal and professional development. We have a strong belief in not only reaching our goals but to motivate others to achieve theirs. How can we help you today?

• Advisor to the Board at Project: Return to Work, Inc.

  2001

• Co-Founder & Director of Marketing at The Special Needs Trust Network

  2009

  SNTN is a private non-profit 501c3 organization, permitted by federal regulation to operate pooled special needs trusts for people with disabilities. We provide financial oversight, guidance and care managment to people living with a diverse array of disabilities. Co-Developer on formation of the non-profit including business and operational structures, mission statement, bylaws, privacy & conflict of interest policies, choosing of investment/private banking partner,1023 filing, business & marketing plan. Responsible for strategic planning and development of integrated marketing plan, brand strategy, content management plan, public relations, web site traffic growth, SEO/SMM analytics, corporate blog, new client acquisition, and community outreach programs. Comprehensive database management and cloud based ERP systems integration.

• Board Member at Colorado State University Alumni Association

  August 2011

  Alumni Board of Directors represent the voice of Colorado State alumni, provide the University and the Alumni Association with distinguished volunteer leadership, advocacy, and advice. We support the University's strategic plan through the execution of the Alumni Association's strategic plan. Work is conducted through standing and task committees. Sub committee: Professional Services.

Karen Bordner's Education:

• Colorado State University

  2002 – 2004
  MBA

• Colorado State University

  2002 – 2004
  MBA

• University of Warwick, Coventry, England

  1986 – 1986
  Concentration: Shakespeare

• University of Warwick, Coventry, England

  1986 – 1986
  Concentration: Shakespeare

• Central Michigan University

  1985 – 1986
  MA
  Concentration: Speech Communication, Broadcasting, & Cinematic Arts

• Central Michigan University

  1985 – 1986
  MA
  Concentration: Speech Communication, Broadcasting, & Cinematic Arts

• University of Toledo

  1980 – 1984
  BA
  Concentration: Speech Communication

• University of Toledo

  1980 – 1984
  BA
  Concentration: Speech Communication

Karen Bordner's Interests & Activities: